Email marketing campaigns
Are you struggling to stay on top of your email marketing? Or would you like to start sending out a client newsletter but don’t know where to start? If the answer to either of those questions is ‘yes’, then outsourcing your email campaigns to Imagine Digital Marketing is the answer. Our flexible service provides everything you need to cost-effectively grow your business using the power of email.
Why send email marketing campaigns?
Sending out email shots is a great way to engage with both new and prospective customers. As well as promoting your products and services, you can send them information, news and updates that they’ll find interesting and relevant, so it’s not all about sales. It’s a genuine opportunity to grow ‘know, like and trust’ with your audience and establish yourself as an expert in your field.
Managed email marketing service
Imagine provides a complete, end to end service for managing your email marketing campaigns.
- Helping you choose the right email marketing platform if you don’t already use one
- Creating a professional-looking template that incorporates your logo and branding, and looks equally good on desktops and mobile devices
- Researching themes and topics, and creating content for your email campaigns
- Sourcing suitable images to match the content of each email or individual article
- Preparing, uploading and maintaining your contact lists, including segmentation
- Managing and scheduling your email campaigns on your behalf, so they go to the right people at the right time
- Monitoring the performance of your emails and gathering information on customer engagement that can be used to inform future campaigns
- Providing advice, guidance and training to you or your staff if you’d like to create and/or send the email campaigns yourself.
We offer email campaigns management as part of our outsourced digital marketing package.
Benefits of outsourcing your email campaigns
- If you’re new to email marketing, you won’t need to learn new skills as Imagine can take care of everything for you
- You can focus on running your business whilst your email campaigns cost-effectively generate enquiries, leads and sales in the background
- You’ll have the reassurance that your email campaigns will be compliant with data protection law
- Regular reports will let you know how your email campaigns are performing, e.g. how many people are opening the emails or clicking through to your website
- You’ll build engagement with new and prospective customers through relevant, interesting and well-researched content as well as key marketing messages.
Find out more – get in touch today
To find out more about our email marketing campaigns management services and how working with us can benefit your business, please get in touch to arrange a FREE one-hour internet consultation.
Call us today on 01636 922 747 or complete our online contact form and we’ll call you back shortly.